Wants and Needs- Understanding Your Client

While growing our business, we tend to learn more and more about the how to approach our small business community. Each client is different, and each business is different. So how do we market our services to future clientele? It is important to understand the “wants” of a client instead of focusing on their “needs”.…

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Storytelling: Why Sell When You Can Story-tell?

One main reason we started ONI Media Group, was because we thought that TV commercials stink. Most of them bombard you with too much information on selling a product or service, until you end up tuning out the whole video. It is time to move away from ‘selling’ and shift focus to ‘storytelling’. How does…

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Who to Hire: Video Production Companies vs In House Work

Who to Hire: Video Production Companies vs Hiring In-House   This is a perfect read for startup companies who are having troubles on deciding how they want their video content produced. Statistics show that the average internet user spends 88% more time on a website if it has video content than without. The demand for…

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JLM Artistry Spot

We were approached by Jayme Lee who is a freelance makeup artist in Southern Oregon to create a short, 30-second commercial to promote her business. For this project, we wanted to create a sense of lightheartedness and warmth to show the emotions she evokes from her clients while working with them both in her studio…

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